The 8 Best Affordable Swimsuit Brands, Hands Down


As someone who doesn’t spend that much time wearing swimsuits, I prefer to spend more on fashion items I’m going to get a lot of use out of and less on swimsuits. But that doesn’t mean I don’t want a few new ones each summer. For this reason, I’ve become an expert at finding chic affordable bikinis and one-pieces, and I know that I’ll always find them at the nine brands below.

In case you’re wondering, I have a few criteria for what makes a good swimsuit brand. I really like it when a brand has a variety of styles. I prefer swimwear with a little more coverage, but I know that’s not the case for everyone, so having plenty of options is key. I also love swimsuits that have special details that make them look ultra expensive—like a belt or ruching—and, perhaps most importantly, an under-$200 price point. 

Ready to shop my favorite swimsuits from my eight favorite affordable swimwear brands? You know what to do.


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